Help / Data, privacy and security

How is my data used?

Only to analyze performance, improve recommendations, and power your reporting. Never sold or reused.

Updated September 23, 2026

Your data is used exclusively to:

  • Analyze performance
  • Improve optimization recommendations
  • Maintain transparent reporting dashboards

It is never sold or reused outside your account.

The assistant

Conversations with the in-app assistant are kept so we can improve its answers. If you ask for a person, or the assistant is unsure it can help, the Uptides team sees your conversation and replies to the email address you give (or your account email if you are signed in). If you tick "You can email me about Uptides," we may also contact you about the product; leave it unticked and we will only reply to your question. Contact us at [email protected].